Os Hillman: Fulfilling Your Calling in the Marketplace
July 16, 2025
By Mark Rowan
https://www.youtube.com/live/6sDYI56Tq5g
When work becomes worship—and miracles meet Monday morning
Midway through the year, we sat down with Os Hillman—a pioneer of the modern faith-at-work movement—to talk calling, crisis, convergence, and what revival might look like in the marketplace. If you’ve ever wondered whether your 9–5 can carry Kingdom weight, Os’s story (and very practical counsel) will fuel your faith.
“God meets leaders through adversity”
Os spent 12 years building a strong advertising agency—until, within three months, a client defaulted on $140,000, a Madoff-style scheme wiped out $500,000, and his marriage collapsed. The fallout launched a seven-year crucible.
“Almost every leader God used entered through a crisis. Mine retooled me.”
Out of that pit came TGIF—Today God Is First, a daily devotional Os initially wrote to minister to himself. Once posted online, emails poured in from around the world: “You read my mail today.” Invitations followed, books were published, and a movement took shape: your work is a spiritual calling.
Convergence: When experience meets assignment
Os teaches on convergence—that season when life experience, spiritual formation, and opportunity align for maximum impact. Many leaders encounter it after decades of growth and testing.
“We get to a place where God can use the full weight of our story. That’s convergence.”
Not business as usual: Is this a marketplace moment?
We asked Os if this is a once-in-a-generation inflection point. He sees pockets of revival, especially among students, and a “Nehemiah rebuild” moment in culture. But he’s clear: true transformation requires hearts revived, and the local church better embracing marketplace callings.
What sets a follower of Jesus apart at work?
When the New York Times asked Os, “What’s the difference between a Christian and a non-Christian in the workplace?”, his answer still preaches:
Excellence – “Daniel and friends were 10x better.”
Integrity – Truth in the inward parts (Psalm 51).
Servant Leadership – Greatness serves.
Miracles – Acts 5:12: public, demonstrable works of God.
Most leaders do #1–#3. #4 is the gap. Os’s mentor kept asking, “How will you manifest the life of Jesus in this activity?” That question unlocked a life of expectancy and stories that make spreadsheets sing.
Leave room for God: The “2,000 cubits” rule
Drawing from Joshua 3:4, Os and our team call it the 2,000-cubits rule: leave space for God to lead. Practically, that’s pausing in decisions, praying over projects, and inviting the Holy Spirit to “manifest Jesus” in emails, pitches, and production schedules.
“I laid hands on unsold boxes of books and told them, ‘Go be a blessing.’ A few hours later—closed office, Saturday—a ministry called and ordered 300 copies.”
Is it prescriptive? No. But it’s descriptive of a posture that expects God to move.
The marketplace is Jesus’s native mission field
A few stats Os loves to share:
Of Jesus’s 132 public appearances, 122 were in the marketplace.
Of 52 parables, 45 involved workplace contexts.
Of 40 miracles in Acts, 39 occurred outside religious settings.
Translation: work is not “secular.” It’s the stage where the Gospel touches daily life.
Become a problem solver
Jesus solved problems—broken bodies, empty nets, unpaid taxes, dead friends—and His influence grew. Marketplace leaders gain influence the same way.
“What problem has God called you to solve? Solve it with excellence, integrity, service—and leave room for miracles.”
How to step further into your marketplace calling
1) Reset your identity Ditch the false self built on what I do/have/people think. Receive your identity in Christ; lead from sonship/daughterhood.
2) Reframe your work as worship (Col. 3:23–24) Your inheritance is tied to your work life. Treat it as an altar.
3) Ask the daily question “How will You manifest the life of Jesus in this activity?”
4) Practice expectancy Pray specifically. Bless what’s in your hands. Watch for “God winks.”
5) Track and tell the stories Testimonies build faith—yours and your team’s.
AI: Tool or threat?
Os’s take: both, depending on the user’s heart. It can amplify truth or manipulation. He uses AI to serve his audience—training, research, even an app that answers questions from his content in his own voice. The rule of thumb: discernment, stewardship, transparency.
A personal miracle: “God knows my name”
After years of family pain, a prophet who knew nothing of Os spoke with precise detail about his daughter’s struggles and promised restoration. Within three months, she came to Jesus on her 18th birthday, moved in with Os, and later worked with him for eight years.
“Everyone needs that moment: you know that God knows your name.”
Final word from Os Hillman
“In your day, ask the Lord: How will You manifest the life of Jesus in this activity? In this meeting? In this contract? Invite Him—and expect Him—to answer.”
When you meet Arnold Murray, you quickly discover his passion: encouraging the faithful. As a certified coach, corporate manager, and bivocational leader, Arnold’s story bridges both the boardroom and the pulpit. On this Corral Call, he shared how his spiritual identity, family legacy, and career journey have all come together into what he calls bivocational
VIRGINIA BEACH, Va. – Sept. 22, 2025 — International author and speaker Os Hillman today announced the launch of TGIF: Generations in partnership with SheepFeast, co-led by Mark Rowan and Dr. Je Hammonds. The new project—anchored by TGIF: Generations Podcast—passes on stories of God’s faithfulness and equips Millennials, Gen Z, and rising leaders to live out their callings across business and